One of my milk ads is on permanent display at the Smithsonian Institution. Not bad for a kid from Sayreville, NJ.
You need a great assignment, a great idea, and a great client.
I was lucky enough to have all of them when I was asked to help sell the benefits of milk to an American audience that was quickly losing its taste for the nutrient-packed beverage.
After rubbing shoulders with the likes of movie stars, sports legends, and supermodels, I remain the same simple, humble unaffected ad guy that started out in this business with a dream to do great work.
The only exception being that I now wear a pair of sunglasses indoors every now and then and call co-workers, “Babe.”
Milk Ad Man
Behind-the-scenes stories of your favorite milk mustache ads with rare never-before-seen photos of your favorite celebrities.
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Bernie Hogya
I’m an award-winning Art Director/Creative Director with lots of advertising campaigns under my belt for a wide range of clients.
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Lean&Mean
I started my own advertising agency with a couple of talented friends. Give us a shout if you need help with your business goals.
CHECK OUT OUR WORKCredits
The Milk Mustache Campaign would not have been possible without the help of hundreds of talented people—clients, copywriters, art directors, account management teams, production managers, producers, photographers and artists. This list is an attempt to give credit where credit is due: Miranda Abney, Edie Adams, Ruven Afandor, Brian Ahern, Kwaku Alston, Jamie Applebaum, Anthony Arena, Danielle Barish, Gene Bartley, Steve Bauer, David Bell, William Bell, Jay Benjamin, Tom Bernardin, Liz Birch, Michelle Borgese, Brent Bouchez, Kevin Brady, Kevin Brucato, Burger King, Julie Buric, C3 Entertainment, Cathy Calhoun, Cartoon Network, Soo Mean Chang, Mark Chmiel, Seymore Chwast, Danny Clinch, Amy Colton, Colin Cooke, Richard Corman, Gabor Csupo, Craig Cutler, Jim Davis, DC Comics, Charles Decker, Ken DeLeon, Madhu Dhas, Andy DiLallo, Greg DiNoto, Sante D'Orazio, Joan Dufresne, Andrew Eccles, Brian Enright, Gary Feldman, Steve Feldman, Michael Fetsko, Erica Fite, Paul Foley, Dave Franco, Bruce Frisch, Peter Gardiner, Paul Germain, Vivien Godfrey, Adam Goldfarb, Lori Goldstein, Vicky Gonzalez, Emily Goodwin, Kurt Graetzer, John Graney, Tony Granger, Rich Greco, Michael Grecco, Kathi Gulotta, Marc Guttesman, Amber Hahn, Melissa Hall, Tim Hancock, James Hedges, Porky Hefer, Amy Heinemann, Steve Hellerstein, Janet Helm, Henson, Katie Herniman, Sally Hershberger, Shena Hickman, Stephen Hillenburg, Dave Holloway, Amy Houston, Walter Iooss Jr., Jan Jacobs, Elandria Jackson, Hillary Jackson, Julia Kadison, Rich Kalopeaua, David Kaminsky, Nadav Kander, Jill Kauffman, Dan Kendall, Lilian Kennedy, Alison Kiczek, Douglas Kirkland, Arlene Klasky, Steven Klein, Megan Klementik, Andrew Krause, Andy Kubert, David LaChapelle, Jonathan Lange, Alex Lea, Annie Leibovitz, Rich Levy, Melissa Lin, Ken Linkletter, Matt Groening, David Lloyd, Amber Logan, Brian Logan, Amy Low, Elizabeth Maertens, Maggi Machado, Christine Mammes, Jennifer Gold Mantz, Marvel Comics, Michelle Mascena, Tom Mason, Ken McCarren, Craig McCracken, Corinne McGarrity, Rachel McMahon, Shannon McQuillan, Maggie Meade, Kim Meehan, McDonalds Corporation, Michelle Milano, Tom Millar, Matt Mitovich, Lori Modugno, Margaret Moore, Katie Moslak, Alan Moy, Matt Moyer, Michael Muller, Stan Musilek, Tom Nagle, National Football League, Nancy Nichols, Nickelodeon, Nintendo, David Nobay, Helen O'Neill, Paramount Pictures, Raul Pardo, Susan Pecha, Charles D. Peebler Jr., Chris Perdue, Joanne Petrocine, Stephanie Price, Teresa Rad, Vickie Ranazzi, Rankin, Michael Rhome, Kikke Riedel, Jaclyn Rink Crowley, Chip Rich, Kikke Riedel, Kristen Rincavage, Herb Ritts, Judy Robinson, Roy Robinson, Matthew Rolston, Rob Rooney, Deb Rosenberg, Steve Rosner, Francois Rousseau, Isabelle Rousseau, Norman Jean Roy, Marc Royce, Luis Sanchis, Kristen Santoro, F. Scott Schafer, Becca Schepps, Josh Schildkraut, Alisa Schindler, Michael Schlachter, Florian Schneider, Ann Schoell, Martin Schoeller, Jay Schulberg, Charles Schulz, Mark Seliger, Carlos Serrao, Molly Sheahan, Maggie Rae Shepard, Peggy Sirota, James Smolka, Tony Spangler, Andy Spreitzer, Meryl Stebel, Norman Stewart, Danielle Stollman, Ellen Stone, Deborah Stotzky, Melanie Strah, Valerie Strenk, Lisa Stroh, Linda Swanson, John Szalay, Bob Taber, Sal Taibi, Brian Tawlks, Connie Tipton, E. Linwood Tipton, Brian Tawlks, Twentieth Century Fox, Joan Ujazdowski, Ethel Uy, Heather Vasilik, Viacom International, Emily Vickers, Ron Wachino, Sacha Waldman, Rusty Wakelin, Nataly Wang, Andy Warhol Foundation For The Visual Arts, Joanna Wexler, James White, Timothy White, Hugh Williams, Todd Woodward, Peter Yang, Victor Zaborsky and Holly Zierk.