Milk Mustache Campaign

25th Anniversary (1995-2014)


In January 1995, people all across America began seeing photos of some of their favorite celebrities wearing something surprising. A milk mustache. With the launch of the Milk Mustache Campaign, a pop culture phenomenon was born. And now for the first time ever, to celebrate its 25th Anniversary, you can view high-res images of every ad in the campaign along with behind-the-scenes stories and rare never-before-seen outtakes. So, grab a glass and join me on a trip through milk mustache history.